Our tools will make you smarter.

Customer Journey Poster 2015

Feb 17, 2015

A Complete Guide to Reaching IT Decision-Makers through Content Marketing












IDG Enterprise’s Customer Journey poster leads technology marketers clearly through the purchase process of IT decision-makers to ensure marketers deliver the right content, to the right person, at the right time and in the right format.

For more information on the research data that is contained in the poster, view our 2014 Customer Engagement and 2014 Role & Influence of the Technology Decision-Maker studies.

New Call-to-action

New Call-to-action

Recent Stories

IDG ENGAGE Recap: High Innovation Hopes for Tech Executives

More than 80 tech marketers came together last month for the third annual IDG ENGAGE Menlo Park, CA...

MarketingFit Guide to: Marketing Technology to the Education Sector

At a time when classroom teaching methods are regularly combined with high tech devices and tools, there...

MarketingFit Guide to: Marketing Technology to the Manufacturing Sector

Tasked with advancing operations both physically and technologically, manufacturing IT decision-makers...

Related Stories