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B2B Tech Marketer’s Content Marketing Practices Research 2016

Content marketing is more than just a buzz word for tech marketers. In fact, it is ingrained in marketing strategies for 95% of B2B tech marketers. To understand how these strategies are built, what is being measured, and overall what is working, IDG sponsored research conducted by Content Marketing Institute and MarketingProfs: 2016 B2B Technology Trends, North America. Key highlights from the study...

By IDG Enterprise Marketing· May 6, 2016

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CIO Tech Poll: Economic Outlook 2016

The 2016 CIO Tech Poll: Economic Outlook study was conducted to gauge how current economic conditions are effecting IT spending plans among IT leaders. Key findings include: IT investments are leveling off as more heads of IT are keeping their budgets the same than are increasing them in the next 12 months. Newsworthy security breaches are increasing tech investment plans as heads of IT are increasing...

By IDG Enterprise Marketing· May 4, 2016

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CIO/CSO Partnership Survey 2015

As the importance of security in technology and business continues to rise, it is becoming increasingly imperative for security and tech executives to work together. The 2015 CIO/CSO Partnership Survey provides an in-depth analysis of the collaborative CIO and CSO relationship to gain insight into what’s happening in today’s tech and security departments to ensure success during this time of digital...

By IDG Enterprise Marketing· Feb 8, 2016

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State of the Network 2016

The 2016 State of the Network Study is conducted annually to provide a comprehensive view of technologies involving the network and adoption trends, investment priorities, and challenges around them. This year’s study also took a deeper look at the group responsible for managing network technologies. Key findings include: Network IT is changing how it operates in order to become more collaborative...

By IDG Enterprise Marketing· Feb 1, 2016

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State of the CIO 2016

CIO’s 15th annual “State of the CIO” survey was conducted with the objective of understanding how the CIO role continues to evolve in today’s business climate and to help define the CIO agenda for 2016. This definitive benchmarking survey measures the CIO role in the organization, budgetary responsibilities, business and leadership challenges, and the key skills needed for the job today. Key...

By IDG Enterprise Marketing· Jan 15, 2016

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Computerworld Forecast Study 2016

The 2016 Computerworld Forecast Study is conducted annually to determine IT priorities in areas such as spending, staffing and technology. Key findings: IT decision-makers plan to increase their current levels of investment in technology, with an overall IT budget increase of 4.7%. There is an ongoing trend of moving even business-critical applications into the cloud, with cloud projects being the...

By IDG Enterprise Marketing· Dec 14, 2015

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CIO Tech Poll: Tech Priorities 2016

The CIO Tech Poll: Tech Priorities study was conducted to gauge for the upcoming year which technology areas will be the focus of IT leaders and to measure the direction of spending within those categories. Key findings include: While not as many may see increased tech budgets, the number seeing tech budgets staying the same has slightly increased – showing that tech budgets are stabilizing for...

By IDG Enterprise Marketing· Nov 23, 2015

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Cloud Computing Survey 2015

Today, 72% of organizations have at least one application in the cloud or a portion of their computing infrastructure in the cloud, and they are not stopping there. As 56% of technology decision-makers are still investigating where cloud use can be leveraged, it is important to understand usage plans across various cloud service models, investments and business drivers. The 2015 IDG Enterprise Cloud...

By IDG Enterprise Marketing· Nov 17, 2015

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2016 Global State Of Information Security Survey

The annual Global State of Information Security Survey 2016 is the most comprehensive overview of the evolving information security industry. This year’s results show that organizations are still playing catch up in protecting their assets. Emerging technologies and the adoption of risk frameworks are becoming a key part of cybersecurity. Key findings: Organizations are actively leveraging new technologies...

By IDG Enterprise Marketing· Oct 20, 2015