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IDG Enterprise - An IDG Communications Company

All IDG Enterprise Blogs

Friedenberg 360 Tech and Media Insights

Retail Must Reinvent Itself for the Omnichannel Future

If ever there was an industry ready for a massive technology shake-up, it’s retail. Consider the confluence of pressures it faces: customer showrooming, evolving payment ecosystems, a meteoric rise in online shopping and the constant danger of being...

CMO Numbers that Count

The CIO/ CMO Disconnect: Is Rogue IT a Threat to this Partnership?

Marketing technology increasingly has cross-functional implications, which are pulling the CIO and CMO roles together for collaboration to drive the business forward. With that said, in our recent study on the CIO/CMO Partnership, there does appear to...

From the Road Interviews with Executives

Red Hat CEO: Establishing Cloud Leadership

When you think about the leading cloud computing companies, Red Hat CEO Jim Whitehurst hopes his company springs to mind. In fact, the CEO of the rapidly growing, Raleigh, NC-based open source company is doing everything in his power to ensure that Red...

Friedenberg 360 Tech and Media Insights

Will 3D Printing Really Change the World?

IDG Communications CEO Michael Friedenberg says it already has, as he contemplates 3-D printing technology that can create things as varied as a human liver and a new home. What if I were to tell you that one day printers will be able to build homes,...

Friedenberg 360 Tech and Media Insights

A CEO’s Guide to Setting Goals for 2014

With the new year quickly approaching, it is always nice to reflect a bit while looking forward to the year ahead. Given how technology continues to affect every element of our life, personal and professional, the following quotes are worth thinking about...

Friedenberg 360 Tech and Media Insights

IT Industry Undergoing an Epic Transition

Maybe the Mayans were on to something after all. Not that the whole world would come to an end in 2012, but rather that the tech world of the past 20-25 years would unravel before our eyes. Look at recent developments in enterprise tech and tell me that...

CMO Numbers that Count

The CIO/CMO Imperative

Technology is taking on an increasingly important role throughout organizations, and the marketing function is experiencing the most significant impact. The interdependencies between CIO and CMO roles are growing at a rapid pace. IDC predicts that “the...

CMO Numbers that Count

Reenergize Your Partner Marketing Efforts

Alliance Partner initiatives have again become a critical marketing tactic as IT vendors work to establish the strategic value of their solutions, by bringing two or more companies together to meet a customer’s objectives. Each partner brings their...

Friedenberg 360 Tech and Media Insights

Tech Market Davids vs. Goliaths, Wearables & the Future of IT

I hope you’ve been enjoying the summer and taking some time to recharge. Given some recent R&R myself, I came back to work with an assortment of thoughts and questions that floated up in my mind while I was relaxing on the beach. Here are a...

CMO Numbers that Count

Dig Deeper for Cloud Investment Decisions

Seventy-five percent of organizations are now confident in their own security of information assets in the cloud, prompting more organizations to implement cloud solutions. Over the past year, investments in cloud have increased by 10% to an average of...