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IDG Enterprise - An IDG Communications Company

Monthly Archives:

Become More Than Just a Vendor. Become a Partner.

IT marketers recognize that traditional IT decisions have been elevated to business decisions as transformative technologies are increasingly being applied to generate business opportunity and revenue growth. This development has increasingly engaged...

Communication, Commerce, Consumption and Creation in the Mobile Device Ecosystem

We are an increasingly active society and we expect mobile technology to keep up and provide the information we want at the tips of our fingers.  Activities we could not have envisioned even three years ago, are common-place expectations of mobile devices...

Who Is Your Customer?

That may be the most important question to ask in business today. Having a clear response to this simple-sounding but complex-to-answer question is essential to business success. It shapes your company’s mission, priorities and growth initiatives. Yet...